How To Quickly Scale Your Automotive Parts Business With Holiday Incentives

You’re in the automotive parts business, so here’s how we suggest you might run the free holiday promotion.

You sell motor vehicle parts and accessories and so therefore you want to distinguish yourself from competitors like the big boys at AutoZone, Carquest and Pep Boys.

And of course YOU KNOW it’s no use going down the price discounting path, because the likes of these major national auto part chains can BEAT your pricing in a heartbeat.

That’s why this free holiday promotion is so powerful – because it clearly distinguishes you from any competitors and enables you to avoid the temptation of price discounting.

Effectively you’re turning a price discount into an adult Happy Meal toy…A FREE USA HOLIDAY!

You can run the promotion either of two ways.

You could simply invite customers to spend a certain amount in the one transaction and receive a free holiday.

So for example, you might say, “Spend £1,000 and you get a free holiday.”

And if the holiday is costing you £49, it’s equivalent to a 10% discount.

But of course we know that a FREE 4 DAY HOLIDAY is always going to beat a lame 10% discount.

Alternatively, you could use the holiday incentive as the reward in a loyalty program.

You would give customers a loyalty card very similar to the ones restaurants and coffee shops hand out – and every time a customer makes a certain level of purchase, you stamp their card.

So for example, you might say “for every £100 spent in a single transaction, we’ll put one stamp on your loyalty card…& when you collect 10 stamps on your card (that means at least £1,000 in expenditure), YOU GET A FREE HOLIDAY!

So you can consider using the holiday incentive as an instant gratification gift…OR…as a reward for a customer giving you loyalty over time.

One thing’s for sure – this incredible FREE USA HOLIDAY INCENTIVE beats a lame “price discount” hands down!