How To Quickly Scale Your External Home Cleaning Services Business With Vacation Incentives

So you own an external HOUSE CLEANING BUSINESS and you are most likely providing professional cleaning of the outside of homes, driveways, gutters, roofs, sidewalks & so forth.

This is really, really easy for you. We suggest you make the offer very simple.

Can you imagine the impact of advertising the following deal on Facebook or any other media? Here’s the offer:

You’d say, “For every $1,000 you spend with us on a single job, we’ll give you a FREE USA 4 DAY/3 NIGHT VACATION!

So that means if you spend $2,000 with us, you’ll GET 2 VACATIONS!”

(Keep in mind that vacations need to be taken 12 months apart, so if someone gets two vacation certificates , they essentially get two years of vacations.)

…OR…they might decide to “gift” additional certificates to friends or colleagues, maybe.

You KNOW what this sort of insane incentive will do…it’ll entice people who were going to spend $600 or $700 to NOW spend at least a THOUSAND DOLLARS with you.

Perhaps they were intending to spend money on cleaning just the exterior of their house…but given your FREE VACATION OFFER, they’ll likely add a high pressure clean of their driveway & sidewalks!

So get ready for your “average spend” to INCREASE SIGNIFICANTLY!

Now don’t take these figures too literally – you can of course choose whatever “spend requirement” you like – you may say, “For every $1,500 spent in a single job, you get a FREE VACATION.”

It’s entirely your call, as YOU know your margins.

But compare this “incentive-based” marketing to “price discounting” …& you’ll see there’s no contest.

With a “price discounting” strategy, you ultimately hurt your “brand” – whereas with an “INCENTIVE” strategy like this, you retain margin & you protect & enhance your “brand.” So therefore, the whole idea is that instead of price discounting, you take their eyes off the price by giving them a free ATTRACTIVE INCENTIVE…what we call “an adult Happy Meal toy” – a complimentary vacation! If you’re getting the vacation for $97 & you give one away when someone spends $1,000, the actual cost to you is equivalent to a 10% discount – but acts as ROCKET-FUEL for your business!

We think you’ll probably agree that a FREE 4 DAY US VACATION FOR TWO PEOPLE will attract significantly more customers than a 10% discount!

That’s for sure!