How To Quickly Scale Your Pool Cleaning
Business With Vacation Incentives

Given you’re in the “pool cleaning business”, you KNOW the benefit of having satisfied clients on a REPEAT BASIS.

Understandably, you want to keep them STICKY…in other words, you want to make sure they don’t go looking for another pool cleaner.

For you, it’s all about lifetime value – as once you have a client onboard, you’d probably bet on yourself to keep them because of your great service & clever skills.

So HOW do you attract NEW CLIENTS in the first place?

Easy…give them a FREE HOLIDAY!

Here’s how we suggest you consider running the incentive promotion.

Simply advertise that when a homeowner stays with you for a certain amount of “pool cleans,” THEY GET A FREE HOLIDAY!!  Plain & simple!!

Let’s say for example, you charge £100 per job for your services (don’t take this amount literally, we’re just picking a number to demonstrate HOW you can greatly benefit from this vacataion incentive).

So – if you charge £100 per pool clean, you’d likely say to prospects, “Hire me to clean your pool at £100 per clean…& for every pool clean, I’ll give you a vacataion point.

When you have 10 vacataion points, YOU GET A FREE 4 DAY/3 NIGHT HOLIDAY on me!!”

Yep, couldn’t get any easier!

This means that if you were charging £100 per clean, over 10 pool cleans, you’d have £1,000 in revenue…& if you’re paying £49 for the vacataion, your cost equates to just 10% of your £1,000 income!

Certainly beats “offering a 10% discount” on your services, that’s for sure!!

I’m sure you’d agree that a lousy 10% discount offer on your pool cleaning services WOULD NOT result in your phone ringing non-stop with eager new clients!

Nor would a tiny 10% discount distinguish you from your competitors – they could match that sort of offer in a heartbeat.

Unlike a non-performing weak 10% discount, the free vacataion acts like rocket-fuel for ATTRACTING & KEEPING clients!!

And keep in mind that IF you’d like a BIG CASHFLOW INJECTION, you could invite prospective clients to pay for the 10 pool cleans UPFRONT…& GET TWO HOLIDAYS!

The homeowner can then enjoy 2 years of vacataions!

And you get a nice lump sum upfront!

Can you IMAGINE what an UPFRONT PAYMENT OFFER like this would do to your CASHFLOW!!! 

So there you go – it’s a really simple “adult Happy Meal toy” incentive that’ll help ATTRACT, CONVERT…& KEEP clients – where your investment is probably LESS than the equivalent of a 10% discount on your normal fees.

We’re guessing you can see that this incredible vacataion reward concept goes to show that incentive-based marketing beats price discounting hands down every time!